Mercedes-Benz FWKL Drives Fashion Forward With Latest Instalment

Held at the Kuala Lumpur Performing Arts Center (KLPAC) from December 1 to 3, 2021, the highly anticipated fashion event is back with a number of well-known designers who showcased their latest contemporary designs serving as a platform for emerging and seasoned designers in the the local fashion industry to showcase their collections and the inspirations that characterize the brand.

For three consecutive nights, the KLPAC theater for the performing arts was transformed into a fashion auditorium for Mercedes-Benz Fashion Week Kuala Lumpur 2021, complete with a runway flanked by the newly launched Mercedes-Benz A-Class and GLA models.

“At Mercedes-Benz, the company expresses modern luxury in the 21st century with a focus on creating designs of ‘sensual purity’ through traditional craftsmanship and innovative technology to create authentic and exciting experiences. Likewise, we aim to push the boundaries in other areas suitable to provide a holistic lifestyle experience to our clients who understand and appreciate luxury in all forms, including fashion. – Sagree Sardien, President and CEO of Mercedes-Benz Malaysia.

The three-day fashion event was attended by over 1,000 guests ranging from local designers, celebrities and high society figures, fashion muses, key opinion leaders, as well as stylish customers and Mercedes-Benz fans. The event affirmed how trendy design, pioneering innovations and modern luxury are all core principles of the company, reflecting their global commitment to fashion that spans over 20 years and has grown to over 60 platforms in over. 45 countries.

The company also presented its third MBFWKL Fashion Futures Design Competition on the final night, an independent competition held annually as a key component of the event, aimed at promising Malaysian designers with six months or four years of work experience in the fashion industry. Each of the five finalists presented four sets of original ready-to-wear looks based on the evening’s theme.

“As a pioneer automotive brand, we create innovative and desirable cars. For this, design plays a central role in the evolution process and is deeply rooted in our core. It is the perfect combination of modern luxury and driving euphoria. ” – Michael Jopp, Vice President of Sales and Marketing, Mercedes-Benz Malaysia.

Augustman Malaysia had the privilege of inviting our A-Listers and following the opening night of MBFWKL 2021 live, as headliner Brian Khoo and Vestio Bespoke of our Men of the Year Vincent Siow. For her expert opinion and a different perspective on men’s fashion, our editor KC Yap reached out to well-known fashion designer Andrea Wong and invited her to be his co-host for the live stream on Facebook. Former fashion editor of Harper’s Bazaar Malaysia and later editor in chief of Elle Malaysia, Andrea has over 16 years of experience in editorial, commercial, personal and celebrity styling, and is best known for being the stylist / fashion consultant for the Warner Bros. film Crazy and rich Asians.

Watch the complete recording of Augustman Malaysia livestream from the opening night of MBFWKL 2021 below:

HIGHLIGHTS MBFWKL 2021:

TAILORED DRESS

Vestio Bespoke presented a completely new perspective on bespoke tailoring. Founder and designer Vincent Siow spoke to Andrea Wong about his innovative approach:

HIGHLIGHTS MBFWKL 2021:

BRIAN KHOO

Brian Khoo ignited the runway with a fluorescent collection of mens and womenswear. Andrea Wong checked in with the founder and creative director on the red carpet:

HIGHLIGHTS MBFWKL 2021:

ANDREA WONG & DR. RENARD SIEW on FASHION AND SUSTAINABILITY

Andrea Wong set an example of sustainability by giving new life to a second-hand suit from her father. The designer worked out her outfit for the evening and shared her expert thinking on modern men’s style and sustainable fashion. He took home his point with an interview with our A-Lister and environmentalist Dr. Renard Siew:

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