Loewe Launches “Spirited Away” Capsule With Studio Ghibli – CR Fashion Book

Calling all anime fans, Loewe is diving further into the fusion of the worlds of the Japanese art form and fashion for another collaboration with Studio Ghibli.

The Japanese animation house is renowned for its fantastic anime films that have provided fans around the world with an outlet of the imagination and have become nostalgic favorites for generations and generations to come. Loewe’s first collaboration with Studio Ghibli featured one of the studio’s many famous films, my neighbor Totoro.

For their second collaboration, the capsule that includes fashion pieces, eye-catching accessories and more celebrates one of the studio’s beloved films, Enchanted City. The 2001 epic animated film directed by Hayao Miyazaki and Studio Ghibli follows Chihiro Ogino, 10, as he wanders the spiritual world of gods, witches and spirits. An ode to loyalty, friendship and courage, the fan-favorite film garnered numerous awards, including the Oscar for Best Animated Film at the 75th Academy Awards.

Juergen Teller

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Juergen Teller

The collection playfully incorporates characters from the film onto a series of Loewe base pieces. Fringy Susuwatari keychains decorate the house’s iconic hammock bag while Kaonashi and Ōtori-Sama leather slippers make an appearance. However, the star of the show is a large Chihiro cotton blanket that is perhaps the perfect touch to any anime lover’s home. The devil is in the details of the collection. From the delicate stitching on Chihiro’s cheeks to the combination of textured fabrics to create a three-dimensional effect (no movie screen needed), the spirit of creativity is always about the small details.

juergen cashier made loewe disappear

Juergen Teller

juergen cashier made loewe disappear

Juergen Teller

Elsewhere, Juergen Teller’s capsule campaign features a diverse cast of creatives, including singer and performer Dua Saleh, models Kit Butler, Hyunji Shin and Mica Arganaraz.

juergen cashier made loewe disappear

Juergen Teller

juergen cashier made loewe disappear

Juergen Teller

These collaborations draw on the whimsical spirit of creative director Jonathan Anderson who has woven into the house since his appointment. Whether it’s a snail-shaped bag or a vibrant multicolored patchwork sweater, Anderson’s youthful approach to fashion has become essential to the house’s revival and its relevance to the current generation.

The Loewe and Studio Ghibli Spirited Away capsule collection launches in stores and online on January 7 at loewe.com.

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